McDonald’s marketing is genius. Going back to 1963 with the debut of Ronald McDonald, launching the Happy Meal in 1974, exclusive menu items depending on the country you’re in like the vegetarian McAlooTikki Burger and Pizza McPuff in India, the Mega Tamago Burger in Japan, the list goes on. One of the best ongoing marketing campaigns is the McRib phenomenon. For the next 6 weeks this previously cooked and frozen formed ground pork patty with some bbq sauce, onions and pickles is going to have everyone creaming in their pants. Well it worked, I got two of them…
The McRib is definitely back…
